.locus New gTLD Application
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New gTLD Application Submitted to ICANN by: Locus Analytics LLC
String: locus
Originally Posted: 13 June 2012
Application ID: 1-1890-88961
Applicant Information
- Full legal name
Locus Analytics LLC
- Address of the principal place of business
179 Franklin Street
3rd Floor
New York New York 10013
US
- Phone number
+1 646 719 1150
- Fax number
+1 212 883 2299
- If applicable, website or URL
Primary Contact
6(a). Name
Mr. Sean David Sandys
6(b). Title
Techincal Contact
6(c). Address
6(d). Phone Number
+1 206 910 6225
6(e). Fax Number
6(f). Email Address
Secondary Contact
7(a). Name
Mr. Rory Balfour Riggs
7(b). Title
Managing Member
7(c). Address
7(d). Phone Number
+1 212 883 2290
7(e). Fax Number
7(f). Email Address
Proof of Legal Establishment
8(a). Legal form of the Applicant
LLC
8(b). State the specific national or other jursidiction that defines the type of entity identified in 8(a).
LLC pursuant to Section 18-202 of the Delaware Limited Liability Company Act.
8(c). Attach evidence of the applicant's establishment.
Attachments are not displayed on this form.
9(a). If applying company is publicly traded, provide the exchange and symbol.
9(b). If the applying entity is a subsidiary, provide the parent company.
9(c). If the applying entity is a joint venture, list all joint venture partners.
Applicant Background
11(a). Name(s) and position(s) of all directors
Rory Balfour Riggs Sole Member
11(b). Name(s) and position(s) of all officers and partners
11(c). Name(s) and position(s) of all shareholders holding at least 15% of shares
Rory Balfour Riggs Sole Member
11(d). For an applying entity that does not have directors, officers, partners, or shareholders: Name(s) and position(s) of all individuals having legal or executive responsibility
Applied-for gTLD string
- Provide the applied-for gTLD string. If an IDN, provide the U-label.
locus
14(a). If an IDN, provide the A-label (beginning with "xn--").
14(b). If an IDN, provide the meaning or restatement of the string in English, that is, a description of the literal meaning of the string in the opinion of the applicant.
14(c). If an IDN, provide the language of the label (in English).
14(c). If an IDN, provide the language of the label (as referenced by ISO-639-1).
14(d). If an IDN, provide the script of the label (in English).
14(d). If an IDN, provide the script of the label (as referenced by ISO 15924).
14(e). If an IDN, list all code points contained in the U-label according to Unicode form.
15(a). If an IDN, Attach IDN Tables for the proposed registry.
Attachments are not displayed on this form.
15(b). Describe the process used for development of the IDN tables submitted, including consultations and sources used.
15(c). List any variant strings to the applied-for gTLD string according to the relevant IDN tables.
- Describe the applicant's efforts to ensure that there are no known operational or rendering problems concerning the applied-for gTLD string. If such issues are known, describe steps that will be taken to mitigate these issues in software and other applications.
The gTLD string can be represnted in ascii and should have no operational or rendering issues.
- (OPTIONAL) Provide a representation of the label according to the International Phonetic Alphabet (http://www.langsci.ucl.ac.uk/ipa/).
Mission/Purpose
18(a). Describe the mission/purpose of your proposed gTLD.
Locus Analytics (“Locus”) is a company that specializes in semantic information systems. Over the last dozen years, we have developed novel semantic classification systems. The 1st products are related to business and finance. Locus’ next series of products will be around the use of the upper-level domain “. Locus” and “. Impact”. Each upper-level domain be community-based upper level domains. These are upper-level domains that will be approved in a defined process that meets the objectives and standards of the upper-level domain. “.Locus” domains will be business-oriented domains that are attached with a GPS-like address that will position and relate the site in the Locus community. “. Impact” will be a social enterprise domain that will be available to those companies that are part of the global social impact community. These are the new generation of companies that are trying to make a difference by building micro-finance, water, food, housing, healthcare operations in the under-developed areas of the world.
18(b). How do you expect that your proposed gTLD will benefit registrants, Internet users, and others?
We intend to build a specialty top-level domain where each domain name will have a specific semantic meaning as part of a larger economic system. These domains will be community-based like many of the proposed domains. The difference is that Locus communities’ will all be semantically defined. We believe that these types of domains are what web 3.0 is all about and we intend to be a leader in that space. We believe that “. locus” we can have millions of domains.
18(c). What operating rules will you adopt to eliminate or minimize social costs?
This TLD is a privte registration domain. As such, there will be no consumer contention for domains within the TLD.