Thu, Aug 21, 2025

.TVS New gTLD Application

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New gTLD Application Submitted to ICANN by: T V SUNDRAM IYENGAR & SONS LIMITED

String: TVS

Originally Posted: 13 June 2012

Application ID: 1-1862-71358

 

Applicant Information

 

  1. Full legal name

T V SUNDRAM IYENGAR  & SONS LIMITED

 

  1. Address of the principal place of business

TVS BUILDING

7 B WEST VELI STREET

MADURAI TAMIL NADU 625001

IN

 

  1. Phone number

+91 452 235 6418

 

  1. Fax number

+ 91 452 234 1587

 

  1. If applicable, website or URL

http:⁄⁄tvsiyengar.com

 

Primary Contact

 

6(a). Name

Mr. GANESAN SIVARAMAN

 

6(b). Title

DEPUTY GENERAL MANAGER - SECRETARIAL

 

6(c). Address

 

6(d). Phone Number

+91 452 235 6418

 

6(e). Fax Number

+91 452 234 1587

 

6(f). Email Address

This email address is being protected from spambots. You need JavaScript enabled to view it.

 

Secondary Contact

 

7(a). Name

Mr. BALASUBRAMANIA IYER GANAPATHI SARMA

 

7(b). Title

PRESIDENT & SECRETARY

 

7(c). Address

 

7(d). Phone Number

+91 452 235 6402

 

7(e). Fax Number

91452 234 1587

 

7(f). Email Address

This email address is being protected from spambots. You need JavaScript enabled to view it.

 

Proof of Legal Establishment

 

8(a). Legal form of the Applicant

CORPORATION

 

8(b). State the specific national or other jursidiction that defines the type of entity identified in 8(a).

COMPANIES ACT 1956

 

8(c). Attach evidence of the applicant's establishment.

Attachments are not displayed on this form.

 

9(a). If applying company is publicly traded, provide the exchange and symbol.

 

9(b). If the applying entity is a subsidiary, provide the parent company.

 

9(c). If the applying entity is a joint venture, list all joint venture partners.

 

Applicant Background

 

11(a). Name(s) and position(s) of all directors

GOPAL SRINIVASAN DIRECTOR

K MAHESH WHOLE TIME DIRECTOR

K RAMESH DIRECTOR

R DINESH JOINT MANAGING DIRECTOR

R HARESH MANAGING DIRECTOR

S RAM DIRECTOR

S VIJI DIRECTOR

SRINATH R RAJAM DIRECTOR

SRIVATS RAM DIRECTOR

SUREH KRISHNA DIRECTOR

T K BALAJI DIRECTOR

VENU SRINIVASAN DIRECTOR

 

11(b). Name(s) and position(s) of all officers and partners

B GANAPATHI SARMA PRESIDENT & SECRETARY

 

11(c). Name(s) and position(s) of all shareholders holding at least 15% of shares

 

11(d). For an applying entity that does not have directors, officers, partners, or shareholders: Name(s) and position(s) of all individuals having legal or executive responsibility

 

Applied-for gTLD string

 

  1. Provide the applied-for gTLD string. If an IDN, provide the U-label.

TVS

 

14(a). If an IDN, provide the A-label (beginning with "xn--").

NOT APPLICABLE

 

14(b). If an IDN, provide the meaning or restatement of the string in English, that is, a description of the literal meaning of the string in the opinion of the applicant.

NOT APPLICABLE

 

14(c). If an IDN, provide the language of the label (in English).

NOT APPLICABLE

 

14(c). If an IDN, provide the language of the label (as referenced by ISO-639-1).

NOT APPLICABLE

 

14(d). If an IDN, provide the script of the label (in English).

NOT APPLICABLE

 

14(d). If an IDN, provide the script of the label (as referenced by ISO 15924).

NOT APPLICABLE

 

14(e). If an IDN, list all code points contained in the U-label according to Unicode form.

NOT APPLICABLE

 

15(a). If an IDN, Attach IDN Tables for the proposed registry.

Attachments are not displayed on this form.

 

15(b). Describe the process used for development of the IDN tables submitted, including consultations and sources used.

NOT APPLICABLE

 

15(c). List any variant strings to the applied-for gTLD string according to the relevant IDN tables.

NOT APPLICABLE

 

  1. Describe the applicant's efforts to ensure that there are no known operational or rendering problems concerning the applied-for gTLD string. If such issues are known, describe steps that will be taken to mitigate these issues in software and other applications.

NOT APPLICABLE

 

  1. (OPTIONAL) Provide a representation of the label according to the International Phonetic Alphabet (http://www.langsci.ucl.ac.uk/ipa/).

NOT APPLICABLE

 

Mission/Purpose

 

18(a). Describe the mission/purpose of your proposed gTLD.

Introduction to TVS Group

  • TVS group is a 100 year old renowned business conglomerate in India. It has revenues of US$5.7 Billion, for the Financial Year 2012-13.
  • It operates primarily in the automotive sector.  Itʹs businesses are automotive dealerships, Motorola cycles and scooters, logistics services, and financial services.
  • All itʹs businesses operate under the common brand of ʺTVSʺ
  • The group comprises of 40 + companies & employs 25,000 + people and its operations expand internationally to USA, UK, GCC, Indonesia & China.  Itʹs world class manufacturing facilities span 6 countries, across the globe.
  • Its customers include all the top tier car and commercial vehicles world-wide.  It has won supplier of the year awards consistently from several global brands.   The group’s automotive component businesses have global revenues of over 30% of sales.
  • With strong in-house R& D and fueled by robust  manufacturing process driven by Total Quality Management (TQM), Total Productive Maintenance (TPM) & Lean practice, 5 of the group companies were awarded prestigious DEMING award – by Union of Japanese Scientists & Engineers (JUSE).
  • The Group is actively practicing Corporate Social Responsibility (CSR) and has touched over 200,000 citizens.  It has created self-reliant and sustainable development of rural communities – in the field of economic development, primary health, education, environment, infrastructure - spread across villages – in co-operation with and active participation by the local communities. Last year, some of these initiatives were recognized with national awards.
  • Uniting these multiple businesses is a common ethos of quality, customer service and ethical business practices, that collectively represent the TVS brandʹs value.  The groupʹs brand has been rated as the sixth most trusted Indian brand in recent polls.
  • “TVS” is built up on core ideals of “Trust” with uncompromising “ethics”; (Value) in business performance; and strong passion towards customer requirements (Service).

 

Mission⁄Purpose of proposed gTLD

  • The proposed gTLD is for internal use by group companies, employees, suppliers, distributors, dealers, service partners and all stake holders including loyal customers within the TVS Group.

 

  • The mission of .TVS is to reinforce the existing identity and brand in the internet web space in a more meaningful way within the eco-system of TVS group and also to– expand the TVS presence in the “online space” both nationally and internationally.
  • The purpose of gLTD is to:

 

o Provide a self identity to the  businesses and all stake holders within the TVS Group

o Strengthen  the professionalism and trust among businesses, customers, dealers and organizations

o Create a uniquely branded web presence enhancing the service level to the customers

 

 

18(b). How do you expect that your proposed gTLD will benefit registrants, Internet users, and others?

Goals

  • TVS group companies operate in both B2B & B2C verticals including global supply chain management and practice just-in-time supplies to its customers.
  • .TVS domain will be positioned as a premiere professional resource on the Internet for the TVS Group eco-system – which will immensely contribute to ultimate customer satisfaction and facilitate quick response to stake holders.
  • .TVS will be designed to be user friendly, easy to use, and professionally relevant.

 

 How .TVS adds to the current space

 

  • .TVS domain not only opens up more options for the businesses but also allows them an option to create an identity more in line with their existing identities. This will increase substantially the choices and options available for stake holders.

User experience goals

 

  • One of the primary benefits to registrants of .TVS is that they can build clear, easily accessible identities that will facilitate potential clientele to be more likely to find the information they are seeking.
  • TVS identity will strengthen the trust among businesses, customers, dealers and organizations
  • Stake holders of TVS Group will be able to establish Internet identities which are more closely aligned with their existing identities and branding, rather than modifying their name or brand to adapt to the current choices available, making it easier to be searched for and discovered by customers and Internet users. This will help to build confidence and reduce ambiguity for users, since a company’s Internet identity will more closely match its registered name.

 

 

  • TVS  as part of social responsibility runs educational institutions.

.TVS domain will provide a platform for the 1000 + students to build & manage their profile and also participate in online placement programmes successfully with TVS brand identity.

 

  • .TVS domain will facilitate online disclosure of information to the investors as part of Corporate Governance Initiative thereby enhancing the existing investor’s confidence.

 

Registry policies

 

  • .TVS will be an open only to eligible registrants within the TVS Group.
  • The registration of domain names in the .TVS TLD will follow the standard practices, procedures and policies, Afilias, the back-end provider of registry services, currently has in place.
  • This includes the following:

o Domain registration policies (for example, grace periods, transfer policies, etc.) are defined in response #27.

o Abuse prevention tools and policies, for example, measures to promote WHOIS accuracy and efforts to reduce phishing and pharming, are discussed in detail in our response #28.

o Rights protection mechanisms and dispute resolution mechanism policies (for example, UDRP, URS) are detailed in #29.

 

Reserved names

  • We will reserve the following classes of domain names, which will not be made generally available to registrants via the Sunrise or subsequent periods:
  • All of the reserved names required in Specification 5 of the new gTLD Registry Agreement.
  • The geographic names required in Specification 5 of the new gTLD Registry Agreement.
  • The registry operator’s own name and variations thereof, and registry operations names (such as registry.tld, and www.tld), for internal use.
  • Names related to ICANN and Internet standards bodies (iana.tld, ietf.tld, w3c.tld, etc.), for delegation of those names to the relevant organizations upon their request.
  • The registry will also designate a set of premium domain names, set aside for distribution via special mechanisms. Premium names may be distributed via mechanisms such as requests for proposals, contests, direct sales, and auctions.

Privacy and confidential information protection

 

  • As per the New gTLD Registry Agreement, we will make domain contact data (and other fields) freely and publicly available via a Web-based WHOIS server. This default set of fields includes the mandatory publication of registrant data. Our Registry-Registrar Agreement will require that registrants consent to this publication.
  • We will require each registrar to obtain the consent of each registrant in the TLD for the collection and use of such Personal Data. The policies will be posted publicly on our TLD web site. As the registry operator, we shall not use or authorize the use of Personal Data in any way that is incompatible with the notice provided to registrars.
  • We will not sell contact data in any way. We will not allow, enable, or otherwise support the transmission by e-mail, telephone, or facsimile of mass unsolicited, commercial advertising or solicitations.
  • DNS query data will never be sold in a way that is personally identifiable.
  • We shall take significant steps to protect Personal Data collected from registrars from loss, misuse, unauthorized disclosure, alteration, or destruction. In our responses to Question 30 (“Security Policy”) and Question 38 (“Escrow”) we detail the security policies and procedures we will use to protect the registry system and the data contained there from unauthorized access and loss.
  • Please see our response to Question 26 (“WHOIS”) regarding “searchable WHOIS” and rate-limiting. That section contains details about how we will limit the mining of WHOIS data by spammers and other parties who abuse access to the WHOIS.
  • In order to acquire and maintain accreditation for our TLD, we will require registrars to adhere to certain information technology policies designed to help protect registrant data. These will include standards for access to the registry system and password management protocols. Our response to Question 30,“Security Policy” provides details of implementation.
  • We will allow the use of proxy and privacy services, which can protect the personal data of registrants from spammers and other parties that mine zone files and WHOIS data. We are aware that there are parties who may use privacy services to protect their free speech rights, or to avoid religious or political persecution.

 

18(c). What operating rules will you adopt to eliminate or minimize social costs?

  • .TVS TLD  supported by Afilias, the back-end provider of registry services, has adopted the above-mentioned and other policies to ensure fair and equitable access and cost structures to the Internet Users, including:

o no new burdens placed on the Internet community to resolve name disputes

o utilization of standard registration practices and policies (as detailed in responses to questions 27, 28, 29)

o protection of trademarks at launch and on-going operations (as detailed in the response to question 29)

  • As per the ICANN Registry Agreement, we will use only ICANN-accredited registrars, and will provide non-discriminatory access to registry services to those registrars.